ESP Deliverability Report

Updated Apr 1, 2026

Constant Contact

Email marketing and online tools for small businesses

Deliverability Grade

C

Needs improvement in deliverability

17%

Primary Inbox

68%

Promotions Tab

16.5%

Avg Spam Rate

Marketing ESP

Platform Type

Shared IPs

Available

Dedicated IPs

Shared only

IP Warmup Required

No

Price Range

Budget-friendly

Dedicated IP Min Volume

Not available

Authentication & DMARC Alignment

SPF Auto-Configured

Yes

DKIM Auto-Configured

No

Custom Sending Domain

Yes

DMARC Alignment Notes

Constant Contact provides custom domain support but DKIM is not fully customizable. Default DKIM setup may use constantcontact.com domain, which affects DMARC alignment. Custom domain DKIM requires manual configuration.

Deliverability Features

  • Drag-and-drop email builder
  • Contact list management
  • Automation workflows
  • Engagement tracking
  • Social media integration

Shared IP Reputation

Constant Contact serves micro and small businesses with shared IP pools. Pools are large and include many low-engagement senders, which can impact placement for active senders.

Best For

Micro businesses Local services Non-profits Event promotions

Inbox Placement Breakdown

Primary Inbox 17%
Promotions Tab 68%
Spam Folder 15%

Benchmarks based on InboxEagle seed list testing data across ecommerce and SaaS senders. Individual results vary based on list quality, engagement, and domain reputation.

Key Takeaways for Constant Contact Senders

Constant Contact scores a Grade C with a 16.5% average spam rate and 17% Primary inbox placement.

Configuring a custom sending domain is required for DMARC alignment — do this before scaling sends.

See Your Actual Constant Contact Inbox Placement

Benchmarks show averages. InboxEagle shows you exactly where your Constant Contact emails land — Gmail Primary vs. Promotions vs. Spam — across 20+ mailbox providers after every send.

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